About The Matchbox

From Vision to Velocity

We partner with ambitious brands to architect growth strategies that connect the right products with the right people. Founded by Ani Bisaria, our agency blends strategic rigor, creative excellence, and cutting-edge technology to accelerate revenue, streamline operations, and build lasting brand equity.

Methodology

We start with your business goals, reverse-engineer the ideal customer journey, and apply data-driven tactics at every touchpoint. From in-depth audience analysis to iterative campaign optimization, our approach ensures every dollar you invest delivers measurable impact.

Innovation

We continually test emerging channels, tools, and creative formats—allocating dedicated time and budget to push boundaries. Our workflows are constantly being refined to supercharge production, optimization, and efficiency, ensuring you stay ahead of the curve.

Data

Accurate, real-time data is the backbone of our work. We integrate your MarTech stack, maintain rigorous data governance, and build custom dashboards so you always have a clear line of sight into performance and ROI.

Our Values

We hold ourselves—and our partners—to the highest standards:

People First

We listen before we act, prioritizing human needs.

Radical Transparency

We share insights and data openly to build trust and accelerate decisions.

Ownership

We take responsibility for outcomes and treat your goals as our own.

Radical Transparency

We measure success by growth, not activity—every strategy is tied to a clear metric.

Our Story

SETTING THE STANDARD

Customer Generation is the only kind of marketing we do.

In the ever-changing world of digital marketing, the need for high-value customers is constant. We’re specialized in the strategies and tactics that fill pipeline and grow predictable revenue, not just lead generation.

Communication

You’ll always see us proactive, prepared, and ready to show numbers.

Fast and transparent communication is critical to your project’s success. That’s why we always message back in Slack, stay responsive between regular call-ins, and deliver the data at every meeting.

Ownership

We take ownership over everything we do.

Our team consists of high-achievers that aren’t afraid of a challenge and are ready to step up from day one. Every team member takes responsibility for the outcomes, so you can take pride in the results.

Results

Your revenue goals go beyond lead acquisition.

You have a customer base to grow and retain, numbers to reach, and promises to deliver on. We help you hit the metrics that matter with value-building processes for every stage of your customer lifecycle.

Leadership

Meet the heart of Directive.

Ani Bisaria

Founder & CEO

Ani Bisaria

Founder & CEO

Ani Bisaria founded The Matchbox after leading startup and enterprise marketing teams. Grounded in data and fueled by creativity, he built the agency to solve real revenue challenges—growing from a solo consultancy into a 20+ expert team serving global clients.

Ellen Goldhammer

Director of Creative Strategy and Operations

Ellen Goldhammer

Director of Creative Strategy and Operations

Ellen is a seasoned strategist specializing in performance marketing, campaign optimization, and audience engagement. She partners with enterprise and mid-market clients to translate complex data into high-impact narratives that drive brand awareness and revenue growth.

Erik Leavell

Director of Design

Erik Leavell

Director of Design

Erik leads our design practice, crafting award-winning brand identities and digital experiences. His work on the Implicit rebrand delivered double-digit uplifts in conversion rates and user engagement across web and paid channels.

Dana Jennings

Director of Account Acquisition

Dana Jennings

Director of Account Acquisition

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Gabrielle Tischler

Chief of Staff

Gabrielle Tischler

Chief of Staff

Gabrielle ensures our operations run smoothly and our teams stay aligned. With over a decade in growth-stage tech companies, she builds collaborative cultures and operational frameworks that scale seamlessly as our clients’ needs evolve.

Our Story

Our Roots

What began as Ani’s freelance marketing consultancy quickly evolved into The Matchbox—driven by a vision to pair best-in-class talent with data-backed strategies.

Expansion & Purpose

In two years, we grew to a 20-plus expert team, expanding our footprint across North America, EMEA, and APAC. Today, we serve enterprise and mid-market clients, delivering holistic growth solutions.

Driven by Mission

Our singular purpose: enrich work experiences globally by matching the right products with the right people. We anticipate market needs, enabling clients to stay ahead of the curve.

Join Our Journey

We’re always looking for exceptional talent to help brands grow.